Many companies take advantage of conventions and seminars where large groups of employees, sales representatives, or committee members gather. Consequently, a producer can collect video testimonials or interviews all under one roof. So this can translate into great monetary savings. Imagine how expensive it would be to send a crew out to the location of each person. But when everyone is in the same place at the same time, one crew will do!
Westfield Horton Plaza was like the MC Escher print with the staircase to nowhere. Once his blueprints had come to life, even the original architect got lost inside the maze he had created, while trying to navigate the various shops. This is unsurprising. Just about every time I ever went there, I ended up getting lost. And when I chat with friends about the Plaza, they admit they got lost, too. You really had to remember where you parked your car and where it was in relation to nearby shops. It was not the place to go if you were short on time. If you had a few hours to spend there, you may have enjoyed the puzzle-like ramps and stairs leading up, down and all around.
In 1985, I was the proverbial fly on the wall as DP Mark Schulze set up his camera gear on the Holiday Inn patio, for our interview of Robert Livingston and Amory Lovins. Once the two gentlemen were settled, Mark began to roll.
Crystal Pyramid Productions’ corporate video crew shot and produced a product video for Biotechnology company Alfa Scientific Designs, Inc. located in San Diego a few years ago. Alfa Scientific is a manufacturing company that produces medical, drug and fertility testing products.