Many people now have the capacity to shoot and edit video at a fraction of what it used to cost in the “old days.” Also, viewers are voracious for video. But if you want your video to stand out in the crowd, you need to follow a few rules of making a video. You don’t want to be the guy who produces the video that becomes the example of what not to do!
After paying my dues as an employee answering to a series of bosses for almost 20 years, I joined my husband as a partner in his video production company, Crystal Pyramid Productions, where I have managed the helm of our “star ship” for the last four decades (at first part-time, and then full-time), cruising through meteor showers, wormholes and an Aurora Borealis or two. Because of my charm and fabulous voice, I have also been the one answering the phone – the “Gatekeeper.”
Westfield Horton Plaza was like the MC Escher print with the staircase to nowhere. Once his blueprints had come to life, even the original architect got lost inside the maze he had created, while trying to navigate the various shops. This is unsurprising. Just about every time I ever went there, I ended up getting lost. And when I chat with friends about the Plaza, they admit they got lost, too. You really had to remember where you parked your car and where it was in relation to nearby shops. It was not the place to go if you were short on time. If you had a few hours to spend there, you may have enjoyed the puzzle-like ramps and stairs leading up, down and all around.