Cost of Video Production

Cost of Video Production

If you have a “tiny house” budget and can only afford to do a free or very cheaply-made video, it may be best to wait until your budget is bigger, or not do it at all.  If you can’t do it right, then don’t do it at all, because that poorly-made video is going to be a reflection on you, and has the potential to do more harm than good.

Green Screen for Your Background

Green Screen for Your Background

If your video is to market your products or services, consider using a green screen for a variety of reasons. In a video we produced for Dimension One Spas, it made more sense to have waterfalls and spas in the background of the CEO than his office. So we interviewed him in his office with a green screen backdrop; with a few quick clicks, the editor keyed out the green and substituted water.

Want to Make a Low Budget Video?

Want to Make a Low Budget Video?

If you have a business and would like to post a video at your site to enhance your SEO (Search Engine Optimization) or market your company, you need to put your best foot forward. Nothing will turn off potential clients faster than an amateur video.

Video Marketing for Your Business

Video Marketing for Your Business

Video is an excellent way to reach potential clients, inform them about the products you offer, and persuade them to buy. There are several reasons why video is the preferred marketing tool of professionals worldwide:
If a picture is worth a thousand words, then video speaks volumes.

Sandbags

Sandbags

C-stands are secured with a sandbags. It’s standard operating procedure. A sand bag is an intrinsic part of my sound kit for when I go out on formal interviews.  After I rig the boom pole on top, I can rest easy assured that the boom will not fall upon the head of the interviewee.

Crew Abuse

Crew Abuse

At the beginning of the shoot, before the camera operator “pulls the trigger” on the camera, let everybody in the crew know what to expect on the shoot.  And tell them what is on the itinerary. This way, everybody can anticipate what needs to be done and work efficiently as a team. Consequently, there will be no undesired surprises.